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What is Offset Printing?

Offset printing is a relatively simple process in which an offset printing machine prints your image onto a metal plate. The ink from the metal plate is then transferred to a rubber blanket which rolls the ink onto your chosen material. This process offers a very fast and efficient way to print large volumes of high-quality images.

Offset printing is one of the most commonly used techniques for creating printed materials due to its consistent and convenient nature for a variety of businesses.


Our Offset Printing Services

At Rex 3, we use the SuperPress (Heidelberg Speedmaster XL 106) to offer high-quality offset printing services. The SuperPress utilizes six unique colors to realize the truest visuals and depth possible and is capable of running 18,000 sheets per hour. It offers the highest level of precision and accuracy on print sheets ranging from 14” x 20” to 29” x 41”.

One of the key features of the SuperPress is its Prinect Axis Control device. This measurement tool scans and memorizes all inks using LAB color space when performing large-scale print jobs. This provides color control accuracy on any substrate, which translates to printing with the greatest consistency possible.

Rex 3 also utilizes roughly a dozen different digital programs to maximize the amount of applications our printing presses have for any given business. This combination of hardware and software allows our clients to access a full range of offset printing solutions, opening the maximum amount of channels for the most versatile print marketing strategy possible.

Our offset printing services help brands create outstanding printed marketing materials, from direct mail marketing and packaging materials to display items such as brochures and magazines.


Advantages of Offset Printing for Businesses

Offset printing is one of the most popular printing methods for a reason—it offers several key advantages that are not replicated by other printing techniques.

Offset printing offers:

  • High-quality images: Offset printing machines are able to replicate high-quality images consistently. When you choose this printing method, you can expect to get sharp, clean images every time.
  • Consistency: The rubber blanket that is used to transfer your image is able to easily conform to the varying textures of different printing materials. This means you can expect consistent image quality and fewer wasted prints.
  • Long printing plate life: Since there is no direct contact between printing plates and printing surfaces, printing plates last longer and can last for over a million impressions.
  • Versatility: Offset printing works with a variety of different printing surfaces; including vinyl, paper, leather, metal, plastic, and wood.

Offset printing is a flexible and versatile technique that is capable of handling your high-volume printing needs while offering superior quality.


Working with Rex 3

When you choose Rex 3 for your offset printing needs, you can expect superior results every time. We offer exceptional print planning, prepress, execution, and production services using the most advanced offset printing machine currently available.

Contact us today to learn more about our world-class offset printing services.